10 Phraz, WHICH COULD DESTROY YOUR RELATIONSHIP WITH THE INVESTOR
Let's deal with that, what is better not to tell an investor at a meeting. 1. “Business plans for newbies”. Some startups think for some reason, that they don't need a business plan, and they prefer to think about their business “only in the context of the business model according to the Osterwalder scheme”. This, certainly, Okay, however, first of all, you need a business plan for your understanding of what you are doing and what indicators you expect to achieve after a certain time. 2. “We will make a product, and users will come by themselves”. Yes, the Dropbox effect leaves no one indifferent. But this is rather an exception., than the rule. In most cases, viral marketing starts working then, when the company already has a successful operating history and has spent a significant amount of money on marketing.