Alliance Data Systems Corporation (ADSC) is a provider of data and transaction based marketing and solutions, customer loyalty. The company offers a comprehensive portfolio of external marketing solutions, including
Loyalty programs, marketing base services, strategic consulting, analysts and creative services, authorization-email services and private label marketing of retail credit card programs. ADSC is focused on facilitating and managing interactions between customers and their customers through various distribution channels, including in shops, Catalogs, the Internet, mail and phone. The company operates in four segments: Loyalty service, Epsilon Marketing Services, Private Label Services and Credit “. In November 2009 of the year, Charming Shoppes, Inc has completed the sale of its credit card programs to the Company's receivables.
Loyalty service
Customer loyalty services are geared towards targeting, acquiring and retaining loyal customers and profitably. Companies use the information they collect through their loyalty programs, to help your clients design and implement effective marketing programs. His clients in this segment include, in particular, financial services, supermarkets, retail oil, specialized retail stores and pharmaceutical companies. The Air Miles Reward Program gives the consumer the opportunity to earn AIR MILES reward, how they shop at a range of retailers and other authors, participating in Air Miles Reward programs.
Epsilon ADSC Marketing Services
Epsilon business company provides comprehensive marketing solutions, Direct, which combine consulting and creative services, data transmission services, database services, analytical services and interactive delivery services. Epsilon has more 500 clients, primarily in the financial services sector, specialized retail chains, hospitality and pharmaceutical end markets. The company offers management and customer loyalty services Data-driven solutions, database technologies, analytics and platform delivery to maximize the value and customer loyalty of their clients and assist their clients in acquiring new customers.
The company provides behavior-based, demographic and behavioral segmentation, acquisitions, disposals, cross-selling and up-selling, retention, loyalty and value of intelligent modeling and program evaluation, testing and measurement through its integrated marketing services. ADSC provides consulting services, who analyze the business of their clients, brands and / or product strategy for creating customer campaigns and sales channels strategies and tactics, aimed at further optimizing their clients' customer relationship and marketing return on investment. The company provides various data transfer services for marketing solutions. The company provides development and management of external loyalty programs, integrated marketing databases, customer and perspectives of data integration and hygiene, campaign management and marketing integration of applications and web design and development. ADSC provides strategic, permission of email based on communication solutions and marketing technologies.
Private Label услуги
The Private Label service segment is providing some retailers in expanding their brand with Private Label and / or in conjunction with a brand of credit account, that can be used by customers at customer store locations, or through the online or procurement catalog. This segment performs processing services for its Private Label Loan segment in connection with Private Label, that the segment of credit and co-branding programs. These medium-segment services accounted for approximately 97,1% from Private Label services “income for the year, ended 31 December 2008.
The company uses automated technology for Bill preparation, printing and mailing, and also offers users the ability to view, print and pay your bills online. The company also provides collection activities for overdue invoices in support of its Private Label and brand collaboration loan programs..
Private Label Credit
Private Label Provides Credit Segment with Risk Management Solutions, accounting for the occurrence and financing of services for more than 100 Private Label and brand collaboration with retail lending programs. The company used the securitization program as its main vehicle to finance its retail lending receivables. Securitization to attract packaging and sales of current and future balances of accounts receivable from a special purpose credit account, who then sells them to the master of trust. As of 31 December 2008 of the year, Limited Brands accounted for approximately 18,8% from receivables to the target portfolio.
