predict

Tobias Preuss and colleagues from the University of Warwick Business School undertook to check, is it possible to track processes in the real world through the virtual world. To do this, they analyzed the open materials of Google Trends., as well as Google Hot Trends - public apps, showing, how often a specific search query is entered in relation to the total volume of queries in different regions of the world and in different languages. It has already been noted before, that due to the sharply growing frequency of requests such as "flu treatment", such a tool can detect an influenza epidemic a little earlier, how the health departments of a particular country or region will "guess" about it. What about business?